The most successful organisations communicate with their customers so skilfully it’s as if they're alive. Clients respond to them like they were human: love, hate, respect, trust. The best brands understand people, and know how to reach them. They answer emotional needs as well as practical necessities, win hearts as well as heads. They look to, and succeed in, making connections on every available level. By coordinating the way these connections work, by applying creativity intelligently, they change the way people think, feel and act.

Helping businesses achieve that change is what we do.

In the fraction of a second it takes us to behold a human face, we are already making hundreds of decisions and judgements. Symmetry, lip-size, eye-contact, skin complexion, hairstyle, facial expression. Later comes posture, clothing, speech: what’s the tone, what’s the content? Do we listen? Do we like? Do we trust? Most of our opinion is formed in the instant and in the subconscious. And so it is with your organisation.

As well as the power of your ideas and the quality of your offer, people cannot help but respond to every element of every moment they have in contact with you. They look at the colours you use, your marque, the tone of your writing, the paper you print on, typography, photography, signage, your offices, your level of wit, personal demeanour, phone manner... every single detail contributes to whether they call in or walk on. This is compelling. Get it right and you open doors, dialogue, possibilities. Get it right and you take people with you.

Nothing ever stays the same. Not the market, not your audience, and neither, we hope, do you. So the art of good communication is being utterly appropriate to the moment and the situation. It means taking pains to understand the changing needs and circumstances of the people we address. For this reason our client relationships are founded on stimulating dialogue and open debate: we work in partnership with you, something that’s fundamental to success.

Departures is a specialist branding and communication studio. We’re passionate about what we do, we’re passionate about excellence, creativity, and the power of ideas to move things on. Brand identity, print and digital communication, art direction — all things that we not only enjoy working with our clients on, but get so much pleasure from doing well.

What we create together is a kind of journey: moving you apart from the competition to a place where your brand gives its audience something no-one else does, in a way no-one else can, allowing them to feel things nothing else matches. Once you're accepted as part of someone’s world, there are no limits to where you can go.